This week, some of the best from around the web!

• Fireriding? Check out this pretty sweet vid posted in Transworld.  (Caution: Don’t try this at home, ladies!)
• “Halfpipe? Hasta la vista!” says Gretchen Bleiler: In her new blog on espnW.com (its ESPN’s new blog network for professional female athletes) Gretchen Bleiler takes a moment to reflect upon her past 10 years as a professional rider, ultimately sharing that she will elimate most halfpipe competitions out of her schedule this season and focus on more creative riding.  Snowboarding is one of those amazing sports where the competition circuit definitely isn’t the only way for riders to showcase their talents; in fact, as pro riders try for seasons and seasons to perfect their “perfect run,” creativity can often get lost in the shuffle.  Kudos to Gretchen for wanting to put the fun back in her routine!  Ultimately, that’s what snowboarding’s all about.
• Sheckler’s New Flips: Check out Ryan Sheckler’s new flip campaign for sponsor Flip video camera.  What do you think?  Flippin’ cool, or total flop? (Note: Proceeds from his customized flip video cam sales go to support The Sheckler Foundation, and his videos will run on air until Dec. 12).